Panasonic Lumix DMC-FX150

Panasonic is introducing a 14.7-megapixel model to its Lumix FX Premium range of digital cameras, both stylish and compact this camera also boasts high-end specifications. The astonishing 14.7-megapixel resolution means that the DMC-FX150 meets the needs of a wide range of consumers looking for an attractive compact camera that makes it easy to take clear, sharp photos with outstanding detail.

Equipped with a 28mm wide-angle lens, the* FX150 lets users capture images of expansive scenery just as they appear to the naked eye. The wide-angle lens allows the user to capture a much wider scene into one shot – something not possible with most ordinary cameras. And when shooting in tight or crowded indoor spaces, the wide-angle lens fits more people in the photo. The 14.7 megapixels – the most offered in a compact camera – ensure that photos are crisp, clear and sharply detailed even when enlarged. This high resolution also means you can crop unwanted parts of an image and enlarge the rest, creating a beautifully composed photo that retains outstanding detail.

One key aspect of the FX150 is Panasonic's high-speed, high-performance, next-generation image processing system. The Venus Engine IV not only helps render exquisitely beautiful images in burst mode or when shooting in low light, it's also more energy-efficient than any predecessor models, allowing 330 pictures (CIPA) per battery charge.

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Panasonic Lumix DMC-FZ28

Panasonic introduces the Lumix DMC-FZ28 digital still camera, featuring a 27mm wide-angle Leica DC VARIO-ELMARIT lens with an 18x optical zoom*. Joining Panasonic’s popular FZ series of cameras that pack a high-powered zoom into a compact body, the FZ28 also boasts 10.1-megapixel resolution and adds a number of enhanced features that boost user fun and convenience, represented by an advanced iA (Intelligent Auto) mode.

The super-powerful 18x zoom lens makes it easy to pull in subjects from far away or to take dramatic close-ups. For an added boost, zoom power can be increased to 32.1x with the Extra Optical Zoom function**. The 27mm wide-angle feature is ideal for both broad landscapes and tight indoor shots, letting photographers capture a wider view. The 10.1-megapixel resolution allows photos to be greatly enlarged while still retaining outstanding detail, or edited by trimming and enlarging parts of the photo to print.

For image processing, the FZ28 features the high-speed, high-performance, Venus Engine IV. Thanks to the Venus IV, the FZ28 can snap off consecutive shots at a fast max.13 frames per second for subjects with fast motion in High Speed Burst Shooting mode***. In High Sensitivity mode, the FZ28 can capture stunning photos with sensitivity up to ISO 6400 in extremely low light situations****. The engine allows the FZ28 to shoot up to 460 photos (CIPA) on a single battery charge thanks to improvements in power efficiency.

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Panasonic Lumix DMC-FX37

Panasonic is pleased to introduce the new Lumix 10.1-megapixel DMC-FX37 with astonishing 25mm equivalent ultra-wide-angle* LEICA DC lens and a powerful 5x optical zoom (equivalent to 25mm to 125 mm on a 35mm film camera), which captures almost double the viewing space at the same shooting distance compared to ordinary 35mm cameras, resulting in remarkable images with unprecedented width and depth. The world-acclaimed FX series pursues high picture quality and unique features in an urbane, sophisticated profile to which the DMC-FX37 proudly joins.

Panasonic’s iA (intelligent auto) mode, which makes it easy for anyone to take beautiful photos, has been further enhanced. The newly added AF Tracking function automatically tracks the subject once the AF has been set even if the subject moves around, making it easier to capture sharp, well-focused photos of decisive moments. The FX37 continually monitors the light source and automatically activates the backlight compensation function if it detects that the light source is behind the subject. Face detection accuracy has also been increased, allowing continuous AF/AE adjustment even if a face moves or turns sideways to the camera. The Intelligent Exposure function helps capture natural-looking, true-to-life images by suppressing blocked shadows and blown highlights.

For image processing, the FX37 features the high-speed, high-performance, next-generation Venus Engine IV. The engine allows the FX37 to shoot up to approx. 310 photos (CIPA) on a single battery charge thanks to improvements in power efficiency.

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Panasonic Lumix DMC-LX3

Panasonic introduced four new Lumix cameras today, and the most interesting one (to me, at least) is the DMC-LX3. Those of you who remember the "good old days" of cameras with fast lenses will be pleased to see these specs:

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